FBS Fukuoka Broadcasting "Mentai Wide"

FBS 福岡放送「めんたいワイド」

Published on Oct 27, 2021  

Environmental initiatives one after another! Unexpected things that are kind to the earth. As it was a weekday live broadcast program of a Fukuoka TV station, we cooperated in advance with a telephone call overview and product samples.

Using the Melinda camera bag as an example, the concept of upcycling was introduced in an easy-to-understand manner, and various bio-based vegan leathers such as apples, grapes, and pineapples were discussed.

Read in Japanese HERE www.ifarmbrands.jp

Netkeizai.c0m

日本ネット経済新聞

Published on Dec 2, 2021  

In October 2021, Blue Lady Bird, which is involved in the import business, started the EC development of the Australian bag brand "iFarmaissance" using plant-derived bio-leather.

The brand is characterized by using plant-derived vegan leather such as apples, grapes and cacti, as well as dead stock fabrics. While appealing for eco-friendly bags that reduce greenhouse gas emissions, it is also important to emphasize design.